Post by account_disabled on Jan 22, 2024 6:57:27 GMT
On August 14 and 15, more than 700 bloggers and online creatives descended upon the RACV Royal Pines on Australia’s Gold Coast for two days of learning and networking at the ProBlogger Training Event. We had wonderful speakers – Pamela Wilson from Big Brand System and Copyblogger, Heather B. Armstrong from Dooce, and Jadah Sellner from Simple Green Smoothies were a few of the international contingent, and there was a strong representation of speakers from all levels of Australian blogging. The topics ranged from how to cultivate your blogging voice, to how to run your blog like a small business, and everything in between. One of the key themes of the event was to make small changes. In my opening keynote I talked about how small changes were needed in your health and wellness too, as these factors will impact your blogging and online endeavours. I also shared my tips for productivity and encouraged attendees to think about their “why” – what was the purpose of their blog that drove them? Only when you know and work in accordance with that will you be successful.
This post focuses on some of the main ideas and recommended action steps that came out of the training weekend. We’ve linked to further resources where possible. Look at your life Problogger-3 Credit: Mick Russell Self Care: It’s so important to get the foundations of any business right, and the foundation of everything is you. How are you? No, really? Are you eating right? Getting enough sleep? Exercising? Paying attention to relationships? All of these things and more (including knowing your purpose) impacts on every aspect of your business. Start tracking your movement Take a daily walk in Country Email List the sunshine I have provided more tips on living a good life at Feel Gooder. Productivity CMacfYKVAAEiYUK Monitor how much time you are spending responding VS how much are your spending creating. Many people recommended Rescue Time to help them discover where their online time went. Action: write down three tasks you can batch process. I wrote How Batch Processing Made Me 10 Times More Productive in 2008. Know your best hours to work. First thing in the morning? Lunch time? Afternoon? Evening? Read: How To Figure Out Your Most Productive Time Of Day Find an accountability partner. Some attendees are creating groups to help support them You don’t need official mentors.
Action step: find someone whose work you love and get to know more about their work and personality Look at your goal list. Can you change it to have bigger goals with smaller supporting goals? Blogging Basics: Google Analytics Learn more about spam referrals and how to stop them. You can learn more about this at How to Stop Spam Bots from Ruining Your Analytics Referral Data Set up #analytics site search to track keywords that users have typed into your site search to inform your content strategy. To see why, read A Guide to Using Data Analytics to Optimize Your Content Marketing Strategies Track page views by hour to know when is the best time to post for maximum readership. Moz explains the advantages of doing this at Using Google Analytics for Blog Post Timing Insights Use Webmasters to check for crawl errors. Learn more about this, and how to fix the errors, at Website Maintenance: 404 error pages Set up a time to check Google Analytics each month. Look at the content that isn’t working. Stop writing that type of content. Look at the content that is resonating and focus more on that. Develop a list of all the items on your blog that can be measured, such as page views or events, and set up measures for these. Read How to use Google Analytics to Measure Engagement on Your blog to learn how.
This post focuses on some of the main ideas and recommended action steps that came out of the training weekend. We’ve linked to further resources where possible. Look at your life Problogger-3 Credit: Mick Russell Self Care: It’s so important to get the foundations of any business right, and the foundation of everything is you. How are you? No, really? Are you eating right? Getting enough sleep? Exercising? Paying attention to relationships? All of these things and more (including knowing your purpose) impacts on every aspect of your business. Start tracking your movement Take a daily walk in Country Email List the sunshine I have provided more tips on living a good life at Feel Gooder. Productivity CMacfYKVAAEiYUK Monitor how much time you are spending responding VS how much are your spending creating. Many people recommended Rescue Time to help them discover where their online time went. Action: write down three tasks you can batch process. I wrote How Batch Processing Made Me 10 Times More Productive in 2008. Know your best hours to work. First thing in the morning? Lunch time? Afternoon? Evening? Read: How To Figure Out Your Most Productive Time Of Day Find an accountability partner. Some attendees are creating groups to help support them You don’t need official mentors.
Action step: find someone whose work you love and get to know more about their work and personality Look at your goal list. Can you change it to have bigger goals with smaller supporting goals? Blogging Basics: Google Analytics Learn more about spam referrals and how to stop them. You can learn more about this at How to Stop Spam Bots from Ruining Your Analytics Referral Data Set up #analytics site search to track keywords that users have typed into your site search to inform your content strategy. To see why, read A Guide to Using Data Analytics to Optimize Your Content Marketing Strategies Track page views by hour to know when is the best time to post for maximum readership. Moz explains the advantages of doing this at Using Google Analytics for Blog Post Timing Insights Use Webmasters to check for crawl errors. Learn more about this, and how to fix the errors, at Website Maintenance: 404 error pages Set up a time to check Google Analytics each month. Look at the content that isn’t working. Stop writing that type of content. Look at the content that is resonating and focus more on that. Develop a list of all the items on your blog that can be measured, such as page views or events, and set up measures for these. Read How to use Google Analytics to Measure Engagement on Your blog to learn how.